Client: SocialSweet Inc.
Timeline: 2018, 18+ Months
Roles: Product, Visual, & Experience Design
The Social Marketplace is an area in
Sweet where Sweet members
discover new communities they can
join and redeem rewards that exist
on the Sweet platform
Sweet needed a centralized area for
its members to discover the various
communities and inventory of
rewards that exist on the platform.
I met with stakeholders and the Sweet Founder to plan and determine the particular objectives they desired for this part of the platform. The platform utilizes a cryptocurrency (SUGR) to reward individuals in various Sweet communities for their social actions. Sweet wants to give individuals more possibilities to earn and spend this SUGR. This generates a manageable crypto-economy for Sweet.
I investigated the Sweet Reward Catalogue — I found out and arranged all the distinct kinds of rewards and benefits that were offered and created a fundamental marketplace taxonomy. I did research on how cryptocurrency ecommerce worked. I also studied traditional platforms of ecommerce for excellent use of patterns. Various alternative drafts were wireframed and prototyped.